I write with well grounded wisdom from experience from entry level contact management starting over 25 years ago, all the way to enterprise CRM and Web Enabled applications, including SaaS. As you may have read from our home page introduction, a lot has happened to the CRM space in 25 years, and even though fundamental business needs have not changed, the pace of this space has exceeded light speed, past the contemporary human condition of rational adaptability. In other words, it is moving too quick and no one, in good faith can claim to be an expert. There are simply too many things to consider, details, conditions or scenarios for even the well informed to connect too. So what chance do our new prospects or customers have to get it right, without investing a lot of time and money? My view is that CRM enlightenment is a blessing of the chosen or lucky few. I just wish we were there for everyone.

CRM Works will continue to support the many Sage CRM installation we have commissioned or committed to through our partners, all new business will only be referred to SugarCRM.

Why did we change?

I am pragmatic through years of experience in this space, as both a power user and vendor development partner. I do not need to condemn any competitor product to gain position. All I can see is that in my one year with SugarCRM, as a Power User, this is as good as it gets. Then as a Sponsor and Implementer, I understand the designers have one view, which drives adoption, which is “Make it global, easy to implement and install then it will proliferate.” It is abundantly clear that the benefits from more Global Companies and Users adopting SugarCRM will to continue cascade across all areas of small, medium and enterprise. SugarCRM have calculated, planned and committed to accelerate this organic process, through product leadership, innovation and global marketing. “Let us call it One World one CRM”. “It is quite believable, what this innovative company has achieved in five years, in a tough competitive environment, and I see no ceiling.”

Following a 10 month objective assessment, we considered Sugar Suite was an excellent choice due to its advanced features, and is convenient to organizations from all sizes and industries. The installation of SugarCRM, as well as the installation of additional modules and language packs is quite easy and trouble-free, and the admin area offers a great variety of options and tools. SugarCRM is built on the pure Open Source LAMPS platform: Linux or Windows, Apache or IIS, MySQL, PHP, and SugarCRM. Its mobile solutions translate to less downtime and greater productivity. Sugar Suite integrates e-mail and calendar information with Microsoft Outlook, ensuring that company communications are centralized and coordinated. The turn key email marketing campaign and tracking feature of SugarCRM is fully integrated and ready to launch at Go Live. Due to the Flexible Delivery Model, there are no constraints around deployment. Moreover, the customizable User Interface and Workflow guarantee adaptation to the user, not the other way around. With Sugar Suite Modular Open Applications you will have what you need to connect across your business. The Open Source Architecture provides 100% visible source code for inexpensive customization and support. The Neutral Operation System avoids “forklift” upgrades and propriety vendor lock-in.

Welcome to the first stage of your journey with us… The Future of CRM.

Contact us today. Partner with CRMWorks ASIA, allowing us to define, provide and support the best way for you to locate, secure, nurture and maintain, customers for life.