SugarCRM, the award winning Customer Relationship Management (CRM) platform offers a distinct system of truth for managing customer interactions across different lines of business.

Learn more about what SugarCRM has to offer examples are sales force automation, marketing automation, customer support and reporting capabilities. Distinguish how SugarCRM supports these critical business processes with collaboration and platform capabilities to meet the individual demands of your business.

SugarCRM is rethinking how technology can assist companies manage customer relationships. SugarCRM, the market leading commercial open source CRM application, delivers a feature-rich set of business processes that enhance marketing effectiveness, drive sales performance, improve customer satisfaction and provide executive insight into business performance. Supported by deep collaboration and administration capabilities that adapt to how your company operates, SugarCRM is satisfying customers of all sizes from across an extensive range of industries.

CRMWorks Asia can provide a no obligation SugarCRM walk-thru or demo to assist you in your evaluation of SugarCRM as a CRM platform.

SugarCRM Services Profile

Consulting & Services -Complete Implementations -Custom Development -Custom Configuration with Module Builder	Training and Adoption -Prescriptive Custom Training -Standard Application Training
Integration -SugarCRM to ERP Integration -SugarCRM to 3rd Party Applications	Sales Process Consulting -Visioning Engagements -Best Practice Workshops -Continuous Improvement Analysis
Business Intelligence -Data Marts -Deal Analytics -Sales and Marketing Data Marts -Custom Reports	Hosting -Hosted SugarCRM -Managed SugarCRM
CRM Migrations -Data Conversions -Data Migrations -Data Cleansing and Preparation	Support -Comprehensive Suite of Support Services

SugarCRM vs. Sage Act!

Business Issue

Current system Sage Act! is more of a hindrance than a help due to lack of visibility and customization.

SugarCRM Solution

• Avoid multiple touches of the same customer; consolidate data across departments; create multiple target lists for campaign efforts thanks to a central integrated system.
• Track and manage marketing campaign ROI with pre-built reports.
• Perform faster, cost effective customizations; personalize the user experience with clicks, not code.

Value of SugarCRM

• Shorten sales cycles with more accurate pipeline and forecast data.
• Optimize marketing spend, increase revenue and lowering costs.
• Increase adoption and ROI through custom process and personalized user experiences.

SugarCRM vs. Salesforce.com

Feature Parity

• SugarCRM is at feature parity with salesforce.com.
• In fact, SugarCRM offers more feature functionality than salesforce.com Group Edition and salesforce.com Professional Edition.

SugarCRM Is More Cost Competitive

• Salesforce.com Group Edition is priced similarly to Sugar Professional but is limited to a maximum of 5 users and lacks essential sales automation functionality like quotes, forecasting and team selling as well as custom reporting capabilities.
• Salesforce.com Professional Edition is 2x the cost of Sugar Professional but lacks workflow automation, API support and cloud connectors to Hoovers™, Jigsaw, ZoomInfo, LinkedIn and Twitter.
• Salesforce.com Enterprise Edition (their best value, according to their website) is more than 4x the cost of Sugar Professional (our best value), but offers pretty much the same feature functionality.
• In fact, salesforce.com will offer steep discounts to meet the SugarCRM price points. These discounts are onetime discounts; they do not apply to additional licenses, upsells or renewals.

Salesforce Penalizes Successful Customers

• Salesforce.com believes that more functionality provides greater value and therefore justifies a higher price point, effectively penalizing their customers for being successful in their CRM implementation.
• Salesforce.com customers who are successful in their CRM implementation end up upgrading from Group Edition to Professional Edition to Enterprise Edition. And at 4x the cost, they get pretty much everything they can get in SugarCRM.
• In fact, salesforce.com equates customer success with an upsell opportunity.

Hidden Limits and Cost Everywhere

• Salesforce.com arbitrarily limits customer usage on several features, leaving customers that reach any such limits no choice but to upgrade to a more expensive edition to circumvent the limit.
• In fact, Salesforce.com produces a 9-page document to describe the various limitations among its editions.

Large Enterprises Are The Main Focus for Salesforce

• Salesforce.com’s product development efforts are for large enterprise customers.
• In fact, the user guide for the summer ‘10 release is over 2,700 pages long and is filled with feature functionality build to the specifications and requirements for large enterprises.